About Us:
Coin Terminal is one of the leading launchpads in the industry, with 550K+ on-chain KYC’d users and a growing ecosystem of products. We are building the most comprehensive and trusted financial product ecosystem, expanding beyond IDOs to offer new, high-impact solutions for the future of on-chain fundraising.
Role Overview:
We are looking for a highly skilled and results-driven SEO Specialist to lead our organic growth strategy. You will be responsible for increasing search visibility, driving website traffic, and executing high-impact SEO strategies that align with our business objectives. This role requires a strong technical SEO background, content optimization expertise, and a deep understanding of Crypto, Web3, and financial markets. This is a high-impact role that demands ownership, execution, and continuous optimization based on performance data.
Key Responsibilities:
SEO Strategy & Execution
- Develop and implement data-driven SEO strategies to improve rankings, traffic, and search visibility.
- Align SEO initiatives with marketing and business goals for maximum impact.
Keyword Research & Content Optimization
- Identify high-value keywords and strategically integrate them across content and web pages.
- Write, edit, and optimize SEO-focused content that improves search rankings and engagement.
On-Page & Technical SEO
- Optimize titles, meta descriptions, headers, URLs, and internal linking for search performance.
- Implement structured data, schema markup, and best SEO practices to maximize search visibility.
- Conduct regular SEO audits to fix crawl issues, improve page speed, and enhance mobile usability.
Link-Building & Off-Page SEO
- Execute high-quality link-building strategies to increase domain authority.
- Identify opportunities for guest posting, digital PR, and authoritative backlinks.
Analytics & Reporting
- Monitor SEO performance metrics and generate data-driven insights to refine strategies.
- Use tools like Google Analytics, Search Console, Ahrefs, and SEMrush to track rankings, traffic, and site performance.
Required Qualifications:
- Proven ability to drive organic traffic growth and improve search rankings.
- 2-5 years of experience in SEO, content creation, or digital marketing.
- Crypto, Web3, or financial markets knowledge is required.
- Proficiency in SEO tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.).
- Technical SEO expertise (site audits, indexing, schema markup, page speed optimization).
- Experience with CMS platforms (WordPress, Webflow, or headless CMS solutions).
- Basic knowledge of HTML, CSS, and JavaScript is a plus.